By Kate Etcell

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I’ve taken a stand against blood cancer.

IvyRiver will be celebrating her 5th big girl birthday on the 16/6 . This year her birthday celebrations will be a little different as her favourite human (mine too) unfortunately won't be well enough to attend. We can't imagine a birthday without our #1  right beside Ivy helping her blow out her candles🥺 and our hearts ache knowing that 47 Australians will know that they have blood cancer by the end of today — and for the 47 families who will face the same devastating news tomorrow. 

We're still in disbelief that our little family has been personally rocked by this devastating diagnosis and now apart of this statistic.

IvyRiver is hoping she's able to raise $100 for every year of her life,in honour of our Favourite persons life, and to help provide the special care that is needed to get families through a blood cancer diagnosis as well as to help fund more game-changing research into this disease. 

The money she raises will help provide care for those in need right now — and it will back the brightest researchers to continue uncovering faster diagnoses and better treatments to save lives. 

Please show Ivy River your support by donating to our fundraising campaign. 

Thank you.

Much love 🧡

My Achievements

Congrats! You've hit your goal!

$80 raised - you've given a family a night of emergency accommodation

$340 raised - you've covered genetic testing!

$560 raised - you've given a family a whole week's accommodation near treatment

$1000 raised - you've made a tube gene test with state-of-the-art-technology possible

$4800 raised - you've covered 3 months of lab costs for vital blood cancer research

$10,000 raised - you've funded life changing research for 3 months

Thank you to my sponsers


Belinda Reynard

Hi Katie, Your Mum and I met at Playgroup when you were 3. I have been thinking of her lately as I have lost touched so I googled her to try and catch up and was shocked to find this. I think it has been 10 years since I last saw her. Hope you guys are all ok. I would love to receive an email from you Katie Belinda.reynard Love Belinda 🌈


Kylie Farrell


Kylie Farrell

Hi Katie chicken,I am so sorry to hear about Ruthie.I hope everything is going well,my love heart loves you all so much.I have been trying to contact you.


Kay Allman




What a beautiful idea. Happy Birthday Miss Ivy! Thoughts and prayers for Nanna’s speedy recovery!



Lots of love, Aria xxx


Vicky Cianci

Thinking if Ruth everyday


Katie Ed And Caleb

Love from Katie Ed and Caleb xxx❤️😘🥰😍


Andrea Terranova

Love you all xxx


Steve Laidlaw


Shona Callaghan

What an absolute little star, so proud of Ivy..Cannot believe you guys are going through this, your mum is the strongest woman I know 💪Fuck you & louby my first ever friend 💕💕